Search Marketing in Houston, TX
You’ve put up a website. You have stellar products and/or great services. What now? Dude, we’re sorry to have to tell you this, but if you build it online, they won’t necessarily come. It’s a pretty crowded place. Showing up is only half the battle when it comes to search marketing. We’re here to help you navigate the wilds and improve your site’s rankings on relevant keywords that drive real customers, not just traffic.
Plenty of agencies guarantee immediate page one rankings, but unfortunately that isn’t how search marketing works. We understand the challenges your brand faces in organic search, and are committed to developing long-term strategies that help drive interested customers to your website and other off-site content.
Search Engine Optimization, PPC & Local SEO
Search engine optimization (SEO), pay-per-click ads (PPC) and local SEO are the rest of the equation in our search marketing service. With SEO, we make sure that you’re on Google, Yahoo and other search engines for the relevant terms that people look for. For instance, are you an ice cream shop? You’re going to want your site to show up for “neapolitan” but not necessarily for “brain freeze.”
With PPC, if someone looks for “neapolitan ice cream,” your company’s ad will appear above the search results. And with local SEO, if someone looks for “neapolitan ice cream near me,” your business will show up on a large number of map websites and apps, like Google Maps, Waze and Apple Maps.
It’s some pretty powerful stuff.