Every PPC Manager Must Filter Out Covid-19 Keywords
So you’re a PPC manager, you’re sheltered in place, you can work from home, and you want to help in the race to flatten the curve. FILTER YOUR GOOGLE ADS CAMPAIGNS FOR CORONAVIRUS-RELATED TERMS. This is a small thing on an individual level, but in aggregate this can make a huge change in the auctions for people who desperately need it. If you want to know why this will help, otherwise check out the list of suggested negative pandemic keywords.
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